April 28, 2009 By Jim McKay, Editor
Microsoft today launched a new social media product called Microsoft Vine aimed at being a local means of communication even during emergencies.
It is aimed at the consumer and connecting people in the traditional social media way but with added functions, such as mapping and the ability to define a specific area of interest, neighborhood or community. It allows consumers to send out notifications to specific individuals, which could prove valuable during emergencies.
The product could help emergency managers connect with their local communities by:
Microsoft is beta-testing the product in select cities, such as Seattle, working with emergency management agencies to test the above concepts.
All over the country, community leaders are looking to boost economic development through various initiatives. One key element in many of those initiatives is the use of information technology. When local governments build IT infrastructure, create e-government applications, assist high-tech startups or otherwise focus on technology, they create conditions that draw businesses to their communities and help retain skilled workers. This paper discusses and provides examples of these various ways local government can use technology to ultimately make a community more attractive to businesses, visitors and residents.