According to Birger Höök, director of the Swedish Road Administration's traffic registry: "The Stockholm pilot was a success thanks to several factors including: effective public information; the IT system which functioned perfectly from day one; and the positive results of the pilot which were very obvious to Stockholm residents."
"Through the pilot, IBM helped establish that a technically elegant and flexible road charging system can be attractive to city dwellers and commuters alike. Its success, based on an innovative business model, is a landmark development for road charging. The environmental and traffic congestion effects of the Stockholm scheme, along with the successful implementation, is certain to have a major influence on many other cities considering road charging schemes," says Jamie Houghton, global road user charging leader, IBM.
The Stockholm system is the largest of its kind in Europe, with 18 barrier-free control points around the charging zone equipped with cameras and a beacon system to identify vehicles and provide evidence to support the enforcement of non-payers. Payment channels include automatic direct debit, a Giro system at banks, over the Internet, and at retail stores such as 7-11.
The original project involved collaboration between IBM consulting, research and technology specialists. In addition to the Swedish Road Administration and IBM, other organizations involved in the scheme's development and operation include Q Free (a roadside equipment and tag provider), Manpower (call centre staffing), Sweden Post (provision of printing services and distribution of tags), Reitan (in-store payment) and Nordea (payment services). A critical success factor was the high skill level of the Swedish Road Administration team.
IBM is investing in innovative solutions for the growing international road charging market, blending skills and innovation in road charging business operations, on-board and roadside equipment, wireless communications, multiple payment channels and other value added services.
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Photo Stockholm Tunnelbana, by Stern. GNU Free Documentation License, Version 1.2