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Traffic to Video Sharing Sites Doubled in Past Year

Fifteen percent of respondents said they had used a video-sharing site "yesterday."

The Pew Internet & American Life Project has just released findings showing that 48 percent of Internet users have been to video-sharing sites such as YouTube and the daily traffic to such sites on a typical day has doubled in the past year.

The basic findings in a national phone survey that ended in December
show:

  • 48 percent of Internet users said they had ever visited a video-sharing site such as YouTube. A year ago, in December 2006, 33 percent of Internet users said they had ever visited such sites.
  • 15 percent of respondents said they had used a video-sharing site "yesterday" -- the day before they were contacted for the survey. A year ago, 8 percent had visited such a site "yesterday." Thus, on an average day, the number of users of video sites nearly doubled from the end of 2006 to the end of 2007.