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Britain's New Prime Minister Announces Formation of Government on "Downing Street YouTube Channel"

Media direct from PM to the public.

Newly elected British Prime Minister Gordon Brown on Wednesday announced that the Queen had invited him to form a government. The announcement was carried in the media of course, and on the PM's Web site, but also on the Downing Street YouTube Channel.

The Downing Street YouTube Channel was launched last month under former PM Tony Blair, who used the direct media to congratulate Nicolas Sarkozy on his election to president of the French Republic.


Wayne E. Hanson served as a writer and editor with e.Republic from 1989 to 2013, having worked for several business units including Government Technology magazine, the Center for Digital Government, Governing, and Digital Communities. Hanson was a juror from 1999 to 2004 with the Stockholm Challenge and Global Junior Challenge competitions in information technology and education.